Technology has begun influencing all businesses and the same goes for the restaurant business. Earlier, restaurants used to be low tech, unlike today’s restaurants which are digitalizing. Several innovations are now part of the restaurant model and the “Cloud-Kitchen” is one such innovation. In this article, we will have a closer look at what a cloud kitchen is?? , we will also look at the advantages and disadvantages of using this model and Lastly, we will try to understand why this model has become the darling of venture capitalists worldwide.
What is a Cloud Kitchen?
A cloud kitchen is a restaurant that focuses exclusively on takeaway rather than dine-in facilities so these outlets should be viewed as food factories. In these outlets, only the production of food happens and the orders are only received online hence, the term “cloud kitchen” is used and then the food is sent to the customer in the form of a takeaway.
Advantages of a Cloud Kitchen
- Lower initial Investments : In the Dine in restaurants, you must have sitting arrangements, parking arrangement, and a prime location to attract people which precede to higher investment so cloud kitchen can cut off this cost as you just need a space for cooking which will cost you lesser money.
- Focus more on quality of food : In the traditional restaurant, the aspiring restaurateur will have to worry about high rentals, cuisine changes, décor and a lot of such issues which affects the quality of food whereas in cloud kitchen there are no such worries so that all the focus shifts to the quality of food and its service.
- Faster delivery of food : Traditional restaurants have to oversee both the customers which are in their restaurant and the customers which ordered online so this will precede to the delay of the order whereas cloud kitchen focuses only on home delivery customers this will lead to faster delivery of food.
- Accessibility : When your business is based on the cloud, it means you can access services from anywhere around the world. It is especially important for a company that is trying to spread its influence globally. That would not be possible for a company that has local servers at its physical location. Trying to connect to them from halfway around the world may prove quite challenging.
- Environmentally friendly : Since a business does not have to buy any physical servers, it reduces its energy consumption, which allows it to reduce its carbon footprint. For a company that wants to enhance environmental friendliness, the cloud might be the best solution for it.